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Case Study: How Acme Corp Increased Conversions by 45%

James Wilson
December 28, 2025
10 min read

Acme Corp, a leading provider of logistics solutions, was struggling with a leaking funnel. Despite high lead volume, their conversion rate from "Qualified" to "Closed Won" was stagnating at 12%.

The Challenge

Their sales team was spending 60% of their time on administrative tasks and data entry. Meaningful follow-ups were falling through the cracks.

The Ematrics Solution

Acme deployed Ematrics to automate CRM data entry and provide real-time call coaching. Within 3 months, they saw dramatic results:

  • 45% Increase in conversion rates.
  • 20 Hours saved per rep, per month.
  • 3x Faster ramp time for new hires.

The "Aha" Moment

The turning point came when the team started trusting the AI's "Next Best Action" recommendations. Instead of acting on gut feeling, they acted on data.

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